How I work

Impact Social / Growth advisory / Columbus, Ohio
How I work
How I work

One constraint.
One experiment
at a time.

Every engagement runs the PATH loop. You get one clear priority at a time, real experiments in the market, and a system you keep when we are done.

Starts with
A 30 minute call
Length
6 months
Format
20 x 1 hour
Investment
From $3,000
The six months

Diagnose. Listen. Repeat.

Months 1 and 2

Prioritize and align

Write your growth statement
Name the three priorities that move the needle
List 20 to 30 real buyers you can reach
Draft the promise and send the first outreach
Months 3 and 4

Test and sharpen

Hold the buyer conversations and run fast experiments
Rewrite the promise in their words
Define the ideal client from who actually responded
Decide what to scale from the results
Months 5 and 6

Build and hand over

Build the sales system and a three touch cadence
Turn results into a case study
Run the next round with the sharper promise
Hand over the go to market foundation your team can run
Ways to work together

Three stages. Pick the one you are in.

$0 to $500K revenue

PATH Sessions

$3,000
20 sessions over 6 months, 1 hour each
Align the market

Most early stage founders work on the wrong things in the wrong order. Twenty focused sessions over six months: a growth statement, your three priorities, a message aligned to the right market, fast experiments and the go to market foundation.

Traction. Zero to one.
$500K to $2M revenue

Breakthrough

$10,000/mo
7 to 13 hours a week, 6 month minimum
Execute the roadmap

Revenue is coming in but still lives in your relationships, hustle and calendar. We build the campaigns, run the experiments, tighten the unit economics and start the team architecture. I lead it personally, backed by an operations setup for outreach, research and pipeline tracking.

Repeatable revenue. Profitable conversions.
$2M to $20M revenue

Architecture

$25K+/mo
Plus equity and performance bonus, 12 month minimum
Install replicability

The model is proven. We build a business development department that generates and closes leads, builds the playbooks and hires the talent, so you stop managing every piece. Equity and performance bonuses are negotiated per engagement. Client controlled budget covers team and operations.

An institutionally ready revenue organization.
About one in four conversations is a real fit. I would rather tell you that on the first call than waste your time.
What you keep

Six things that stay when I leave.

01
Three pillars framework
02
A market tested promise
03
An ideal client built from real data
04
A sales system that is live and populated
05
A three touch follow up cadence
06
Your first case study
Fit

Who this is for. And who it is not.

This works when
Revenue has stalled or depends on you
You can decide without a committee
You have an offer buyers already pay for
You will actually run the experiments
Not a fit if
You are looking for an agency handoff rather than a growth partner
You want a brand refresh, not traction
You want advice you will not test
Every decision needs a board vote first
The first call

What happens in 30 minutes.

1
You describe the situation

Where revenue is stuck and what you have already tried.

2
I name the likely constraint

One link in the chain that limits everything after it.

3
You leave with an experiment

One test you can run this week. If I am not the right fit, I will say so.

Traction in
30 minutes.

Impact Social
Impact Social LLC
Founder
Brian Thomas
Contact
brian@impact-social.com
Location
Columbus, Ohio
Connect
LinkedIn